Cultural IPFashion
Yohji Yamamoto
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A Japanese designer who shook the global fashion world with avant-garde designs based on black. Together with Rei Kawakubo, he created the 'shock of black' at the 1981 Paris Collections, introducing Eastern aesthetics to global fashion. A pioneer in fusing sport and mode, notably through Y-3 with adidas.
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Discovered: Yohji Yamamoto! A Japanese designer who shook the global fashion world with avant-garde designs … #Hautecouture #Aestheticsofblack #Y-3 #JAPANIPCATALYST #JapanCulture
