Phase Connect Global VTubers

An era marked by the rise of mid-tier and emerging VTuber agencies beyond Hololive and Nijisanji. Companies like Idol Corporation, Phase Connect, and VOMS PROJECT cultivate distinctive VTuber talents, promoting market diversification. Expanded fan choices accelerated maturation and growth of the entire VTuber industry, creating healthier competition.

An indie VTuber agency founded in 2021 specializing in multilingual content creation. Featuring diverse international talents, it focuses on both English and Japanese streaming with distinctive anime-style 3D models. Known for bridging Japanese and Western VTuber communities through culturally nuanced character designs and international appeal.

Japan-affiliated VTuber collective based internationally. Uniquely positioned to blend Japanese character expression with global content delivery, serving as a key example of indie VTuber internationalization. Promotes cultural exchange through multilingual streaming and cross-cultural talent development.

A VTuber production agency operated by COVER Corporation. It has established a new form of virtual entertainment with fans worldwide. The agency engages in diverse activities including live streaming, music production, and merchandise.

A large-scale VTuber project operated by ANYCOLOR Inc. It boasts a diverse roster of streamers with high popularity both in Japan and internationally. The project also operates Nijisanji EN for English-speaking audiences.

The world's first Virtual YouTuber, debuting in 2016. Known for her iconic catchphrase, Kizuna AI laid the foundation for the entire VTuber culture. Her cultural influence extends beyond entertainment, having served as a tourism ambassador for the Japan National Tourism Organization.

A culture of digital garments worn in virtual spaces and on social media. Blending Japanese anime aesthetics with fashion design, it is rapidly growing through VTuber costumes and metaverse avatar fashion. It also draws attention from a sustainability perspective.