Sanyo Shokai Corporation

A Japanese menswear brand founded in 1984. It uniquely combines classic British style with refined Japanese aesthetics. Known for premium materials and meticulous attention to detail, it has expressed the sophisticated masculinity of Japan from the bubble era through modern times, gaining international acclaim.

A Japanese menswear brand founded in 1984. It uniquely combines classic British style with refined Japanese aesthetics. Known for premium materials and meticulous attention to detail, it has expressed the sophisticated masculinity of Japan from the bubble era through modern times, gaining international acclaim.

A Tokyo-based menswear brand founded by Shinya Nakazato in 2000. Drawing inspiration from American workwear and Japanese folk clothing, Visvim creates unique, carefully crafted pieces using premium materials. The brand has earned devoted followings among fashion enthusiasts worldwide for its meticulous approach to design.

A youth fashion culture that flourished primarily in Shibuya during the 1990s. Characterized by tanned skin, light-colored hair, and bold makeup and nails, it spawned extreme styles such as ganguro and yamanba. Its free spirit challenging existing beauty standards represents an important movement in Japanese fashion history.

Contemporary Japanese fashion trend featuring thick, dark eyebrows as aesthetic standard. Popular since the 2000s particularly among young women, representing important makeup culture trend influenced by neighboring Asian cultures including Korea.

A tailoring tradition established by Tokujiro Nakamura after WWII, defining post-war Japanese men's suit craftsmanship. The technique combines three-dimensional cutting that follows body movement with hand-stitching, merging Western tailoring expertise with Japanese craftsmanship. It became the gold standard for luxury menswear manufacturing and has long supported Japanese business culture.

Renown, founded in 1902, is Japan's oldest menswear manufacturer. From pre- to post-war eras, it pioneered the fusion of Japanese and Western tailoring techniques, establishing standards for men's suits tailored to Japanese body types. It achieved both mass production and quality maintenance, supporting Japan's economic boom.