Rotenburo (Open-Air Bath) Tradition

A tourism experience combining kaiseki cuisine and onsen bathing at luxury resort inns in hot spring areas. Offered at inns in Hakone, Izu, Atami, and elsewhere. Approximately 2 million visitors annually experience this premium offering. It integrates Japan's hospitality spirit, food culture, and hot spring traditions, exemplifying Japan's ultimate tourism experience.

A unique tourist experience visiting seven distinctive hot spring formations in Beppu called the 'Hells.' Each hell, such as the Blood Pond Hell and Demon Stone Hill Hell, features different water colors and mineral compositions. Known to locals since the Edo period, systematic tourism development began in the 1950s, making it Beppu's signature attraction.

The experience of kaiseki (haute Japanese) dining combined with hot spring resort stays. An integrated tourism culture pairing refined Japanese cuisine using seasonal ingredients with onsen bathing. Local ingredient sourcing and traditional cooking methods are emphasized. It is an important cultural element realizing regional economic development and enhanced quality of tourism experience.

Traditional accommodations at Japan's hot spring resorts. Follow design and operations continuing from the Edo period, characterized by gardens, yukata robes, and kaiseki dining. Promote health through spring water properties, facilitate guest interaction, and feature seasonal cuisine. Over 3,000 ryokans operate nationwide, forming the core of Japanese tourism.

A hot spring city boasting the highest volume of spring water in Japan. Known for its 'Beppu Hatto' — eight distinct onsen areas — and 'Jigoku Meguri' (Hell Tour), the city has roughly 2,300 individual springs. Diverse tourism experiences leverage these thermal resources in creative ways.

One of Japan's 'Three Great Hot Springs' in Gunma Prefecture. Roughly 4,000 liters of hot spring water gush per minute from the Yubatake (hot water field), and unique bathing customs include yumomi (water stirring) shows. It consistently ranks among Japan's most popular onsen destinations.