Matsuyama Oils Plant-Based Skincare

A beauty treatment and product company based in Takamatsu, Kagawa. It operates body treatment products utilizing locally-sourced plant ingredients alongside professional esthetics services. As a locally-rooted beauty brand pursuing natural beauty, it maintains high recognition in the Shikoku region.

A natural luxury cosmetics brand launched by ACRO (Pola Orbis Group) in 2009. THREE combines natural ingredients with cutting-edge technology, advocating for 'authentic personal beauty.' Its minimalist packaging design and environmental consciousness resonate with beauty-conscious consumers in Japan and internationally, representing the evolution of Japanese beauty philosophy.

Beauty therapy utilizing Japan's diverse onsen mineral waters. Different spring types—sulfur, carbonated, iron-rich—offer distinct benefits. Cosmetic manufacturers have developed 'onsen cosmetics' incorporating these waters, creating a new market segment. This fusion of traditional onsen culture and modern beauty science represents an innovative wellness category.

A beauty trend utilizing traditional Japanese matcha for skincare formulations. Matcha's catechins, L-theanine, and chlorophyll provide potent antioxidant benefits for anti-aging. The ingredient is increasingly incorporated into skincare and makeup products, appealing to health-conscious consumers seeking natural, heritage-based beauty solutions.

A modernized skincare paste based on Edo-period samurai class cosmetics culture. Safely recreates the historical white powder (lead white) formulation while honoring Edo aesthetic principles. Fuses Japan's historical beauty consciousness with contemporary dermatological science, balancing cultural heritage with proven efficacy.

A historical recreation of 'kitsune makeup' techniques and cosmetics used by Heian through Edo-period nobility and courtesans. Recreates the distinctive aesthetic of thin eyebrows and white coloring from forehead to lips. Demonstrates the diversity of historical Japanese beauty standards, serving as both an art form and educational tool about cosmetic history.